1 in 4 Canadian kids have experienced lunchbox shaming
Sistema believes all kids should feel comfortable enjoying the foods they love, whether that’s at home or at school without fear of embarrassment or bullying. That’s why this back–to–school season, we’re encouraging parents and educators to talk to kids about lunch shaming and learn how to spot it.
Lunch shaming happens when a child is made to feel ashamed about the foods they bring to school. Often, these lunches reflect a family’s culture, traditions or socio–economic status, which makes it even more hurtful.
On September 19th, Sistema is standing up to lunch shaming!
Join us for Love Your Lunch Day
Together, we can create a more positive and inclusive lunchroom environment. Here’s how:
Share the video with #LoveYourLunchDay
Talk to your kids or students about being more open to different types of foods and how lunch shaming can make others feel
Download our resources to learn more and start a conversation with your kids or in the classroom
Encourage kids to bring their favourite foods to school and host a ‘show and share’ with classmates to tell the stories behind them
Sign up for a reminder to be part of Love Your Lunch Day, September 19th
Let’s help all kids feel confident eating the foods they love at school
Nearly half of students who experienced lunch shaming asked their parents to change their lunch. Sistema wants all kids to have the confidence to eat the foods they love at home and at school without fear of shame and bullying.
September 19, 2025 is Love Your Lunch Day!
Join us by clicking participate and committing to help create a more inclusive school environment where all types of lunches are accepted and enjoyed.
TALK TO YOUR KIDS ABOUT LUNCH INCLUSIVITY
RESOURCES FOR PARENTS
Conversation starters and activities to help you talk to your kids.
RESOURCES FOR EDUCATORS
Tips to help Teachers and Lunchroom Monitors identify lunchtime bullying and activities to promote greater food acceptance and inclusivity.
Stay Up To Date
Stay Up To Date
Submit your email below to stay involved in creating inclusive lunchtime experiences for kids in the classroom and receive reminders and activities as we get closer to September 19, 2025.
Sign the Petition
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Help Make Love Your Lunch Day Official in Ontario!
We believe every child deserves to feel proud about their lunch both at home and in the classroom, and we’re taking action to make it official. We’re calling on the Ontario government to recognize Love Your Lunch Day as a provincial day of recognition on September 19th.
We’d love your help to make it happen!
Stay Up To Date
Sign Today to Make a Difference
Sign the petition and be part of a movement that celebrates a positive and inclusive environment for all kids to enjoy their lunch.
Download the official petition and for information on how to submit.
Every signature brings us one step closer to making Love Your Lunch Day a recognized celebration across Ontario.
ABOUT SISTEMA
Sistema® designs innovative, high–quality, durable, functional and versatile food storage containers and lunch boxes, microwave products and home organization solutions. So, whether you need a colourful and practical lunch box for back to school, or you’re looking for a clever meal prep container, Sistema® has a solution that will inspire you. Every container is made using high–quality, food safe and BPA free materials that you can trust.
Sistema is available at:
and other retailers
ABOUT RAINBOW PLATE
Rainbow Plate is a social enterprise that creates food literacy resources and workshops for teachers and parents. Founded by Janet Nezon, MHSC, a specialist in Nutritional Science, Rainbow Plate has reached more than 20,000 children and adults across Canada and the world.